Week 5: Social Lean Canvas Version 2

Parts we need to improve or define:

• Choose 1-2 types of products for an example
• What is the problem currently?
• What issues arise?
• Why are the current rating systems confusing?
• Spend time showing how confusing the current system is
• Then as contrast how simple we can make the process for users
• Say "If you use this...then" this good thing will happen
• Rather than explaining what will happen when you don't use it
• Choose one customer segment to focus on
• Users is probably the best option
• From 1-10 on the lacking knowledge to knowing everything and not needing the product, 6-8 is our best market.
• Is there more to the project than just a website/app?
• Our customers could become our business partners
• Think about the problems people might find with the project and answer them in the presentation
• Users don't like being lied to
• It might help to clear away all the 'fake' ratings
• Explain terminology that users might not understand
• Create some user personas
• Investigate the idea of helping small businesses that can't afford expensive ratings

Examples to explore:

• A.S Colour transparency template