Week 6: Laundry Liquid Comparisons

LAUNDRY PRODUCTS	CERTIFICATIONS **the below shown are registered certifications they have- please note the companies do disclose more if we are considering non certified labels  Click on the links for more info
All Ecostore Products E.g. “Ultra Sensitive Laundry Liquid”  http://www.ecostore.co.nz/ultra-sensitive-laundry-liquid-5l	“Our Auckland-based factory is the only manufacturer in Australasia with ISO9001, ISO14001, Enviromark Diamond and CarboNZero certifications. These certifications are your guarantee that our products are made with respect and care for our environment. We also hold a Kosher licence agreement for our dishwashing products, ensuring our ingredients don't contaminate Kosher-certified food and that we don't use ingredients from animal or dairy products. In addition, we are proudly Child Labour Free, with our manufacturing certified to carry the global Child Labor Free organisation's mark.”
Earthwise E.g. “Ultra Sensitive Laundry Liquid”  https://earthwise.co.nz/laundry-liquid-ultra-sensitive-fragrance-free/
Eco Planet “Eco Planet Laundry Liquid” http://www.eco-planet.co.nz/laundry-liquid
Living Green “Living Green Certified Natural Laundry Liquid”	“Independently tested and certified to the highest international natural standards by the United States Natural Products Association. The oldest and most respected natural certification body.”
BEE “Bee Laundry Liquid”  https://www.wetandforget.co.nz/products/laundry-cleaning/bee-laundry-liquid.html

SUSTAINABLE RATINGS
RATINGS (e.g.’s taken from above)	CRITERIA SUMMARISED
PETA	See image below  “Companies listed either signed PETA’s statement of assurance or provided a statement verifying that they do not conduct or commission any animal tests on ingredients, formulations, or finished products and that they pledge not to do so in the future”
	Really couldn’t find the clear accreditation steps  Independently verified annually

https://www.canstarblue.co.nz/home-garden/laundry-powders/

EXAMPLE OF A ‘COMPETITOR’/SIMILAR WEBSITE

“Canstar Blue surveyed 2635 New Zealand consumers across a range of categories to measure and track customer satisfaction, via ISO 26362 accredited research panels managed by Qualtrics. The outcomes reported are the results from customers who have purchased and used laundry powder in the last 3 months. In this case, 1616 New Zealanders.

Brands must have received at least 30 responses to be included. Results are comparative and it should be noted that brands receiving three stars have still achieved a satisfaction measure of at least six out of 10. Not all brands available in the market have been compared in this survey. The ratings table is first sorted by star ratings and then by mean overall satisfaction. A rated brand may receive a ‘N/A’ (Not Applicable) rating if it does not receive the minimum number of responses for that criteria.”

http://www.stuff.co.nz/dominion-post/8312743/How-genuine-are-natural-labeled-products

SUPER GREAT ARTICLE SHOWS STRENGTHS AND WEAKNESSES OF LAUNDRY PRODUCTS AND CRITERIA SYSTEMS 

Annelies Kuypers