Week 7: More on Labelling and Issues

Problem:

lots of labels on products
refer to company or product?
official or not?
valid in NZ? e.g. recycling labels, varying standards?

How to best combine them in an easy to understand way?
Structuring to differentiate between different categories?
Issues around products that don't have official labels, but comply with sustainable criteria?

http://www.ecolabelindex.com/ecolabels/?st=country,nz

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Week 8: Practice Pitch Feedback

Scalability: MVP = minimal viable product --> how many products need to be sold to make it viable? What is the proof for that? Risks for investors? Scaling to the lowest possible risk. How do we know that it would be successful? Add detailed cost sheet again Visual example(s) for marketing campaign What are we asking for from whom? --> Business Mentorship? --> Government department: Ministry of Business, Innovation and Employment --> Partnership with Consumer NZ (email Paul Smith) Who are we pitching ourselves as? What are we bringing to the project? What are our roles? - Konstanze - Annelies

Week 6: Logo/Icon Designs

Jamie Cai Icons: Xiaohong Zhang (Sally)

Creative Futures; Sustainable Rating

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